What makes April from Obviously Awesome a great human being?
Well April is obviously awesome - and a master at positioning. She has an incredible CV of taking tech startups to multi million and even billion dollar businesses. What makes April great is her straight talking approach - she knows what works and what doesn’t - and is not afraid to voice that. She also only focuses on positioning, which is such a crucial step before defining your brand. Definitely check out her book too. Obviously Awesome
April’s skills: Positioning, marketing, branding